LS Pascual Optical, a trusted optical brand, needed a modern e-commerce website to sell eyeglasses and contact lenses online, while also allowing customers to conveniently book check-up appointments. The project aimed to merge online retail with in-clinic services, creating a seamless digital experience for their customers.
The Challenge of the Project
The challenge was to design and develop a platform that combined e-commerce functionality with healthcare services. Beyond setting up WooCommerce for online product sales, the site required an intuitive booking system that integrates with Calendly, making appointment scheduling simple and reliable. A standout feature was the branch locator, which allowed users to explore branches through an interactive map and view additional details for each location. Balancing product sales, appointment booking, and user-friendly navigation was at the core of the project.
