Nanyang Technological University approached me to create a modern and user-friendly website design that reflects their innovative and forward-thinking reputation. The project aimed to showcase their academic excellence, programs, and resources in a way that was engaging, accessible, and aligned with their strong brand identity.
The Challenge of the Project
The university’s previous website was visually outdated and difficult to navigate, especially for prospective students and international visitors. Information was scattered and not presented in a user-friendly manner, which led to confusion and poor user experience.
The challenge was to design a website that could:
Present complex academic content in a simple, digestible layout.
Offer a modern, mobile-responsive experience.
Strengthen the university’s global brand image with a clean and professional design.
